Thirty Logos - Day 16 - Sharp

Thirty Logos Challenge - Day 16 - Sharp - a knife crafting company - For this identity challenge I really wanted to concentrate on the simplicity, utility, perfection, and heritage of a well made and timeless knife. I looked to Japanese design for this project because their expert and concise design tradition demonstrates all of these qualities. For the example photo of knives, I picked out the kind of knives I would want this company to make and they would have a distinctly Japanese look to them. The rename would be KoroCo. Koro has a meaning of "time" in Japanese and keeping with my timeless theme, this was a good name for this company.

Graphic Design, Branding, Creative Direction - Illustrator, Photoshop, Creative Cloud, Unsplash, iPhone

Thirty Logos - Day 16 - Sharp - a knife crafting company - identity in silver over red layered photo of Japan - photo by Manuel Cosentino from Unsplash

Thirty Logos - Day 16 - Sharp - a knife crafting company - identity in black on two kitchen knives

Thirty Logos - Day 16 - Sharp - a knife crafting company - identity version

Thirty Logos - Day 16 - Sharp - a knife crafting company - identity color formulas

Thirty Logos - Day 16 - Sharp - a knife crafting company - identity versions

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